Regarding the above video:

The Drucker Institute contracted me to create a fairy tale themed animated commercial. They supplied the narration and music, but allowed me creative freedom to come up with the visuals. I began by matching characters and actions to what was written in the script, for example having one of the three pigs building their house to represent the client's concept of a "builder". The timeline was about 3 weeks to brainstorm, do rough sketches, character designs, storyboards, animatics, layout, animation and editing. In the end I was able to complete the project within their schedule and budget much to the satisfaction of the client.